Group Strategy

Senwes believes in an inch-wide, mile-deep approach to strategy, rather than the other way around. The group does not believe in extensive diversification up and down the value chain, but rather to diversify through commodity, geography, client base, products, services and brands. The group positions itself not to compete with its clients. For Senwes, strategy is more about what to say “NO” to rather than what to say “YES” to. You are strategically lost if you do not know the difference between temptation and opportunity.

- Senwes' Strategic Philosophy -

The Senwes Group

Strategic Goal, Focus and Objective

It is Senwes’ strategic goal to be an integrated agri-business and a significant role-player in the food value chain. The group’s strategy is therefore focused on growth and diversification through consolidation and integration within the agricultural and food value chain. The group’s strategy aims to create sustainable value for all stakeholders and for Senwes to become a preferred investment partner, employer, supplier and distribution channel, as well as a good corporate citizen.

Strategic Evolution

Senwes’ strategic evolution highlights how the different aspects of the business can be seen at the current point in time, and how each of these aspects are anticipated to transform in the future.

Where we are:
  • Integrated financial product offering within the agri-market and a local agri-focused insurance solution.
  • Agricultural retail business and input supplier.
  • Equipment solutions for our customer base.
  • Storage solutions deployed to grain producers, supported by an integrated market intelligence business through high probability trading, client support, selling grain on an ex-silo basis and decision making in respect of grain stock.
Where we are going:
  • A fully integrated financial services group with an expanded product range and national footprint, that provides tailored client and business-to-business solutions, driven by an integrated approach.
  • Integrated input solutions and services linked to agri-advice.
  • Equipment solutions, showcasing more diversified products, supplied to a national and international market.
  • Market Access and grain storage solutions integrated with logistics, finance and a market intelligence business providing risk and financial management support to clients, thereby delivering an end-to-end solution which enables the full value chain.
Senwes’ strategy is based on six strategic focus areas

Strategic Focus Areas

01
Diversification, horizontal integration and consolidation

Diversification, expansion and/or consolidation by means of product and services offering, operational activities, commodities, client base, infrastructure, market segment, geography and/or mergers and acquisitions.

02
Increased investment in efficiencies within the value chain

Maintaining a specialised focus on the parts of the value chain where Senwes operates to identify and implement projects that will enhance efficiencies and ensure improved service delivery.

03
Internal integration of the customer

Improved customer relationships and consequent retention of customers. The provision of integrated, value-adding solutions for customers and to obtain an increased share of the customer’s wallet spending across the Senwes Group. Expanding the customer base

04
Reorganisation of business models

Reorganisation and/or restructuring of the group in such a manner that it is optimally positioned for growth and expansion.

05
Unlocking value synergies

Unlocking value synergies by primarily focusing on reaping the benefits of shared corporate functions and operational efficiencies across the group.

06
Externalisation

Investigating and identifying beneficial global opportunities (outside the borders of South Africa). Mitigating or diversifying risk by means of expanding to new, lower-risk jurisdictions. Diversifying shareholders’ income streams.